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WriterZen Review 2022: Is This Keyword Research Tool Worth It?

By Aquif Shaikh

May 23, 2022

If you're looking for a tool to help with your SEO efforts, WriterZen may be just what you need. This software promises to help with keyword research and content generation, two important aspects of any successful SEO strategy.

But does it deliver on its promises? In this detailed WriterZen Review, we'll take a look at all that WriterZen has to offer and see how it compares to other tools on the market.

So let's get straight to our WriterZen Review.

WriterZen Review 2022 Summary

Features

WriterZen helps you to create content right from topic research to keyword research and then content creation. The flow of the product is great

Quality

The Topic Research and Keyword Explorer tool are quite handy and provide plenty of data. However, the content creator is unusable

Pricing

WriterZen provides much more detailed data with better UX than it's competitors yet it is priced very cheap as compared to them.

Summary:  WriterZen is a great tool if you use it as a keyword research tool only. The amount of keyword data you get with WriterZen is uncomporable to its competitors. The plagiarism checker too works great and seems a reliable tool.

The workflow for the content creator tool is great and it can be used for manual content generation. However, if you are planning to use WriterZen's AI assitant, you would be disappointed as it is literally unusable. If you are basic requirement is AI content creation, I'd advice you to stick with established tools like Jasper AI. You can get 5-day Free Trial for Jasper AI

WriterZen Lifetime Deal

WriterZen is currently running a lifetime deal on AppSumo that starts at just $69. So make sure to grab WriterZen while the deal is still live.

Pros Of WriterZen
  • Reliable Topic Research Tool
  • Massive and detailed data with Keyword Explorer tool
  • Keyword Explorer tool data is mostly accurate
  • The Keyword Cluster feature is really handy
  • The plagiarism checker is reliable
  • WriterZen is quite Affordable
Cons Of WriterZen
  • Allintitle and hence the golden ratio values can be unreliable.
  • The content generated using Content Creator isn't usable most of the time.
  • No support for .csv or .xlsx files in the Keyword Importer Tool.


Overall Rating For WriterZen

WriterZen Review 2022: Is This SEO Tool Worth Your Money?

Let us first check out what WriterZen is and the basic concept behind it.

What Is WriterZen?

WriterZen is an AI-based SEO tool that promises to make your Keyword Research procedure easier by deploying AI to find the right keywords for you.

It also helps you to find keywords that are broadly related to your seed keywords so you can also target those keywords to get more traffic to your website.

Apart from this, WriterZen also offers an AI-based content generator that helps you write SEO-optimized content.

Basic Idea Behind WriterZen

If you analyze the SERPs you will realize that for a given keyword, niche websites rank better than even high authority multi-niche or general niche websites.

Did you ever try to figure out what could be the reason for the same? No?

Now, let me ask you; if you wanted to learn Math, would you go to a Math teacher or a teacher who teaches everything from Math to Science and English?

I'd be surprised if you don't choose a dedicated math teacher. That's because a Math teacher has spent his life learning and teaching just Math. So they have a better grasp of the subject and also better teaching capabilities.

Likewise, the reason niche websites rank better than other websites is that they have covered a vast amount of content in the niche. This sends a signal to Google that they are experts in the industry and that the content generated by them is high-quality and trustworthy.

In other words, a niche website ranks better because they have higher topical authority than a general niche website.

So, how does WriterZen help you with it?

WriterZen helps you to find the cluster of keywords that are broadly connected to each other to help you develop a topical authority that will in turn help you rank higher up on the Search Engine Ranking Page.

So, let us find out how you can use WriterZen to build your topical authority.

Various WriterZen Tools

Below are the various tools available with WriterZen

1. Topic Discovery Tool

The Topic Discovery Tool is one of the most powerful features of WriterZen. It helps you to find all the related keywords that are connected with your main keyword.

To use this tool, you just need to enter your main keyword that describes your topic as shown in the image below.

WriterZen Topic Discovery Tool

The tool will then give you a list of all the keywords that are connected to your seed keyword. By default, the Relevancy will be set to Medium as shown in the image below.

WriterZen Topic Discovery Tool Output

Changing the Relevancy to Widely, you can get keywords that are broadly connected to your seed keywords.

WriterZen Topic Discovery Tool Output Wide Related

You can filter out the keywords based on their search volume. Also, below each of the keywords, you can see listed various ideas for the content that you can create sourced directly from your competitors.

Clicking on Show Ideas will reveal more content ideas as well as Google Suggest Insights for the keyword as shown in the image below.

WriterZen Topic Discovery Tool Ideas

You can use all this data to create an article with the chosen keyword. Mind you, the keywords that you get here are usually short-tail keywords or long-tail keywords that have considerable competition.

So, you first need to pick up multiple keywords from this list, find long-tail keywords for them using Keyword Explorer tool and then write articles around them to build your topical authority.

I suggest making an excel sheet of these keywords and then adding multiple long-tail keywords to each of these keywords. This will help you while designing an outline for your blog post.

As to how WriterZen fared with this tool, in my honest opinion, WriterZen did a fantastic job of finding broadly-related keywords which would otherwise take hours for you to research by individually visiting all your competitors' websites.

Being into SEO and having expertise in Keyword Research, I usually don't use any tools for Keyword Research except Keywords Everywhere. But this is one tool that I plan to use frequently for creating new niche websites.

2. Keyword Explorer

So, you have your keywords with you. Now you need to check its competition and find long-tail keywords for your seed keywords.

Keyword Explorer tool of WriterZen will help you do just that. To get started, you need to put your seed keyword into the tool as shown in the image below. Make sure to leave the Golden Filter and Clustering Keywords option unchecked, we will talk about it later.

WriterZen Keyword Explorer Tool

The report generated by the Keyword explorer tool is one of the most comprehensive reports you can find in any keyword research tool.

WriterZen Keyword Explorer-Keywords Data

Right at the top, you will first see the Search Volume data. Apart from the Average Volume data that most tools provide, WriterZen also tells you the Volume for the last month and the highest & lowest during a 12 month period

It also shows you the CPC for the keyword. As for Keyword Difficulty, WriterZen measures it based on 4 parameters, Adwords, Content, Traffic, and Signal.

Adwords competition is pretty straightforward and can be obtained from Google Adwords. Keyword Difficulty based on the depth of content is one I haven't seen many tools provide. Ahrefs is one tool that does provide content depth data.

As for the other two, even I am not sure what do they indicate. But from what I assume, for traffic KD, WriterZen compares traffic to your website as compared to those ranking on the SERP. Likewise, it compares your Social Signal compared to the ranking websites for Signal Difficulty.

Apart from this data, you can also check the SERP data for the top 10 websites ranking for the keyword. This is helpful for experts to judge the competition for the keyword.

Scrolling below will reveal even more data. First is what they call Overview data which shows the search volume for the keyword for each month during the last year. This chart also has the Trends option which shows the Google Trend for this keyword over the last year.

WriterZen Keyword Explorer-Keywords Data 1

The Keyword Explorer tool also finds related keywords for your Seed Keyword. The Keywords Ideas section shows the total number of related keywords found by WriterZen and then shows the total found each for Phrase Match, Having Same Terms, and Also Search For categories.

The Total Search Volume section shows the total volume for all the related keywords that WriterZen found. This data is very similar to the one available in KeywordTool.io

Scrolling further below will reveal three tabs, Keywords Data, Insights, and Cluster. Let us go through each one of them in detail.

a. Keywords Data Tab

The Keywords Data tab will show you all the keywords that WriterZen found related to your seed keyword. These keywords data can be segregated into Phrase Match, Having Same Terms, and Also Search For categories so that you can view only keyword types you want to see.

WriterZen Keyword Explorer-Keywords Data 2

As per WriterZen, Phrase Match Keywords are those which contain your seed keyword terms exactly in the order they are. As for Having Same Terms, it shows keywords that contain your seed keyword terms in any order.

You can also set filters to include or exclude certain words in keywords or filter them depending on Volume, CPC, Word Count, and more.

We earlier left the Golden Filter option unchecked. You can enable that option from the Golder Filter option in the filter section. Enabling this option will make WriterZen calculate the ALLINTITLE and Golden Score for the keywords.

WriterZen Golden Filter

Most of you might be aware of the Allintitle search operator of Google which returns all the search results which contain all the words in your Keyword in the Title. So an allintitle: SEO Tips will return all the results with SEO and Tips in the Title.

WriterZen automatically calculates the number of Google search results returned by using the Allintitle operator with your keyword. Usually lesser the number of results, the easier it is to rank your website.

As for the Golden Score, it is a complex calculation developed by WriterZen that uses Allintitle and the search volume of a keyword to find how worthy a keyword is for your website.

The lower the Golden score, the better the Keyword is for your website. Needless to say, you can filter your keywords based on their Golden score.

As for the accuracy of the number of Allintitle search results, I feel it's dicey. I did try to verify the same and the numbers do not seem to be accurate. So naturally, the golden score would be inaccurate too.

However, it still can be used as a reference point as the number were not totally off.

b. Insights Tab

The insights tab shows long-tail keywords that contain certain words including questions, prepositions, comparison words, alphabets, and numerical.

WriterZen Keyword Explorer-Insights
c. Clusters Tab

The Clusters tab groups all the keywords found by the Keyword Explorer into clusters of keywords that are similar to each other.

This is not to be confused with the Topic Discovery cluster. The former uses just your seed keyword to create cluster of ideas whereas this tool uses the long-tail keywords output from Keyword Explorer and groups them into meaningful clusters.

According to WriterZen, their keyword clusterization is 100% accurate as they use data from the SERP. The clustered keywords data can be really helpful as you can use similar keywords within the cluster in the same article. So you don't have to manually go through the list to find keywords that you can use within an article.

WriterZen Keyword Explorer-Clusters

3. Content Creator

WriterZen aspires to be one-point tool right from keyword research to content generation. Therefore as a part of the flow, WriterZen also has an in-built article writer that claims to write SEO-friendly content. So is it among the best AI Article writers? Let us find out

To access the content creator, you can click on the Start A New Brief option located under Content Creator on WriterZen Dashboard as shown in the image below.

Access WriterZen Content Creator

You can also access the same by clicking on the Dashboard option on the top left and on the menu that opens, selecting the Content Creator option as shown in the image below

Access WriterZen Content Creator

Once in the Content Creator Dashboard, you will be first asked to create the project. Clicking on the New Project will open a popup where you can enter your project name, target location and language.

WriterZen Content Creator Step 2

Once inside the project, WriterZen will ask you to enter your seed keyword, writer's name, priority for the project, deadline for the project, and notes, if any.

WriterZen Content Creator Step 3

There's also a Google NLP option that uses Google Natural Language Processing to what WriterZen claims, predict better keywords to include in your content. However, on my Appsumo plan, I don't have access to NLP credits so I cannot verify WriterZen's claim.

Next, clicking on Add will make WriterZen scrape the top 10 results for the keyword and along with their headlines and brief summary of each headline as shown in the image below. This might take some time before the results are displayed to you.

WriterZen Content Creator Sterp 4

On the right side, you can enter the title and description of the article to make the AI writer understand the context of your article.

Below that you can adjust the desired length of your article and WriterZen will recommend how many headings, paragraphs, and images you should include. Also, it will show you the percentage of competitors you can beat in terms of article length.

Once you are done adding all the details click on the Save button. This will open up a new page where you can select the outline of the article

WriterZen Content Creator Step 5

There are two ways of creating outlines for your article.

  •  Use the Add Line option to manually enter the heading or bullet points
  • Select any SERP result and on the page that opens double click on any heading or bullet points to add it to the outline

The second option is not just convenient, it also allows you to select the best headings from each article so that you can create a more comprehensive article that has higher chances of ranking on SERPs.

Once you have the outline ready, click on Save And Setup Keywords to move to the next step.

In this step, you can add the keywords you want to include in your article. On the left side, you can see a list of keywords that your competitors ranking on the top ten positions are using. The list also includes the frequency of appearance of these keywords across all articles in the top ten.

WriterZen Content Creator Step 7

There's another tap titled Opportunity Keywords. These are the keywords that your competitors in the top ten aren't targeting.

WriterZen Content Creator Step 8

By default, WriterZen will select a few keywords which you can see on the right-hand side. These keywords are also highlighted on the left side list of keywords. Of course, you can add or remove keywords as you deem fit.

Once you are done selecting keywords you can move on to the next step of creating content by clicking on Save And Begin Writing.

The WriterZen AI writer looks like the one shown in the image below. By default, the writer is in the manual mode wherein you can manually create content using the outline on the right side that you created earlier.

WriterZen Content Creator Step 9

The outline can be easily copied to the editor using the Copy To Editor button. You can switch between showing outline, keywords, competitors, and questions depending on what you need to manually create the content. The questions are available from Google People Also Ask section as well as Reddit.

To switch to AI Assistant mode, you can use the AI Assistant toggle switch below the editor. The AI Assistant Editor looks like in the image below.

WriterZen Content Creator Step 10

The AI Assistant comes with several auto-write templates, outline templates, and rewrite templates for you to get started.

Another way to reveal the AI assistant options is by right-clicking within the editor as shown in the image below. This option is more preferred when you want the AI to write from a certain point of the content.

Access WriterZen AI Mode

For our sample article, after inserting the outline, I first chose to write the introduction for the article using the Blog Introduction tool. The output from the tool was unimpressive and just 25 words long.

WriterZen Content Creator Blog Introduction

Next, I decided to use the AIDA outline template to create the introduction hoping for better results this time. However, again, the output was unimpressive.

WriterZen Content Creator AIDA Introduction

Just for a comparison, I used Jasper AI to create the introduction of the article using AIDA.

Jasper AIDA Introduction

As you can see below, Jasper did a fabulous job. All that I needed to do was to tweak the Action part to make it suitable for the article instead of the e-book.

Next, I copied the outline that I created in the Outline Creation step and decided to write a paragraph for my first heading using WriterZen. But WriterZen messed it up big time.

WriterZen wrote everything that wasn't expected. The first point was absolutely meaningless and incomplete. Instead of completing the point 1, WriterZen chose to move to point 2. You can check it out for yourself.

WriterZen Content Creator Step 12

Also, previously I was working on Keto Diet articles and WriterZen actually wrote people on Keto should avoid meats whereas it is exactly the opposite. So, you can't even trust the correctness of the article generated with WriterZen.

WriterZen Content Creator Additional Output

Coming to my opinion on the WriterZen content creator tool, I really like the flow of creating content, right from outline selection to keyword selection and then finally content creation. Everything is very streamlined.

So, the tool can be used extensively for manually creating content after going through the entire process. But if you are hoping to write content using AI Assistant, you'd be disappointed big time. 

By the name, WriterZen, one would feel that it is more of a writing tool that also manages SEO. However, that's not correct. In fact, to me it's just a keyword research tool.

The AI Assistant is not ready for the prime time. Forget about writing the entire article, it can't even write a few sentences without messing it up. So, if you are planning to get WriterZen for writing your content, you better stay away from it and instead go for established tools like Jasper AI that can write amazing content. If used right, Jasper AI can write content that exceed human quality.

4. Plagiarism Checker

AI tools aren't human. And with so many people using the same tool for generating similar content, there are chances of plagiarism.

That's the reason WriterZen also features a dedicated plagiarism checking tool that allows to quickly find out if the article generated is plagiarised.

To use the tool, WriterZen will first ask you to create a project. I am not sure why do you need to create a project for something as simple as a plagiarism checker.

WriterZen Plagiarism Checker

Anyway, once you click on the New Project button, a popup will ask you to enter the Project Title. As for the content, you can either manually copy-paste it or upload it through a file.

For testing the tool, I picked up a random article from the web and copy-pasted a few paragraphs from the article within the WriterZen Plagiarism Checker.

WriterZen Plagiarism Checker 1

Upon clicking the Add button, WriterZen looked for the content on the world wide web and correctly stated that the article was 100% plagiarized. Apart from the website from which I copied the content, WriterZen correctly provided the links to other articles that had been copied from the original article.

WriterZen Plagiarism Checker

Next, I picked up the random text from this very article while still in the writing stage, the plagiarism checker correctly said the article isn't plagiarized.

WriterZen Plagiarism Checker

So, the plagiarism checker tool of WriterZen is reliable and works as expected.

5. Keyword Importer Tool

WriterZen also features a Keyword Importer tool that can be used to import keywords to check their Allintitle and Golden Ratio or just cluster them into groups.

You can access the tool from the Dashboard option on the top left corner as shown in the image below.

WriterZen Keywords Importer

Once you open the tool, you can click the Import Keyword option as shown in the image below.

WriterZen Keyword Importer

Next, you can enter the project name and either copy-paste your keywords or upload .txt file containing keywords. Why WriterZen doesn't support a .csv or .xlsx file is a mystery to me.

WriterZen Keyword Importer 2

Once the keywords are added you can see all the relevant data. You can also enable the Golden Filter option as well as Cluster the keywords into groups. I am not showing this step because of course, I don't want to reveal my keywords.

As for my opinion, the Allintitle and golden ratio although not very accurate are great metrics to have. So you can easily pick up keywords from your search console and feed it to the tool.

This way, you can get a list of keywords from within your search console that you can easily rank for. Plus you can easily group this keywords using the Clusters feature of WriterZen. So you don't have to go find relevant keywords in search console.

Overall this is a simple yet very handy tool from WriterZen.

WriterZen Pricing

WriterZen offers three different plans to choose from. Each of these plans gives you access to all the WriterZen tools and features.

The only difference between the plans is the number of checks you can do per day or per month.

1. Basic Plan

Their basic plan is priced at $39/month or $27/month when paid yearly. It allows you to check 50 keywords per day and 25,000 Allintitle and keyword clustering checks per month.

The plagiarism checker is limited to 25,000 words per day with a cap of 3000 words per check. This should be sufficient for most people with

2. Standard Plan

The standard plan that will cost you $59/month or $41/month with annual billing allows you to check 75 keywords per day and up to 40,000 Allintitle and keyword clustering checks per month.

The keywords importer tool is limited to 7000 keywords per import while the limit for plagiarism checker is 40,000 words per day and 7000 words per check.

3. Advanced Plan

The Advanced plan is the costliest plan available at WriterZen. It is priced at $99/month and the price reduces to $69/month when you pay annually.

With this plan, you can do 150 keyword lookups per day or 100,000 bulk Allintitle and keyword clustering per month.

For content, the limitations are 150 content briefs per month and 15,000 AI-assisted words per month.

As for the plagiarism checker, the limits are quite high at 100,000 words check per day and 12,000 words per check.

WriterZen AppSumo Deal

WriterZen is currently running an AppSUmo deal that will get you lifetime access to WriterZen at insanely low prices. The basic plan of WriterZen which costs $39/month is priced at just $69 for the lifetime.

Likewise, the Standard and Advanced plans are priced at $138 and $207 for the lifetime instead of $59/month and $99/month. These are insane discounts on an already affordably priced product. So don't miss out on this deal.

FAQs about WriterZen

What are the limits on the WriterZen tools?

The limits on the WriterZen tool depends on the chosen plan.

Do I get access to all tools with the basic plan?

Yes, with all the plans you get access to all WriterZen tools although their usage limit varies with each plan.

Is the data on Keyword Explorer accurate?

The data obtained from the Keyword explorer is mostly accurate except for the Allintitle values and hence the golden ratio value which were slightly off.

What file formats are supported by WriterZen Keyword Importer Tool?

WriterZen Keyword Importer Tool Support .txt format only

Is WriterZen worth your money?

Overall, we think WriterZen is a good tool and is worth the money. It has some great features like the Keyword Explorer Tool and the Keyword Cluster feature.

How much does WriterZen cost?

The Basic plan for WriterZen costs $39/month, the Standard plan costs 579/month, and the Advanced plan costs $99/month. You can also save by paying annually, in which case the Basic plan would cost you $27/month, the Standard plan would cost you $41/month, and the Advanced plan would cost you $69/month.

What is the free trial period for WriterZen?

Writerzen offers a 7-day free trial to test drive their products and services.

What is the refund policy for WriterZen?

WriterZen does not offer any refund. They, however, offer a 7-day free trial.

Final Words About WriterZen Review

There are several keyword research tools out there in the market. But WriterZen is unique and a more comprehensive tool that any tools in the market. The keyword research data provided by WriterZen is unbeatable.

Apart from Keyword research, the plagiarism checker of WriterZen works pretty well. Their content creator too has an excellent flow. However, the quality of content generated by the AI assistant is a big let down. Forget about creating content on it's own, the AI assistant cannot even assist you in your content creation process without messing it up.

However, WriterZen is still a growing tool and I expect it to only get better from here on. If the founders handle the tool well, it can be a big threat to the likes of KeywordTool IO.

About Aquif Shaikh

Aquif Shaikh is a Blogger and Web Hosting Expert from Mumbai. He loves writing, traveling, and sharing his knowledge and ideas with the world. At Blogging Ocean, he writes about blogging tips, web hosting tips, content marketing, and SEO.

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